Prize Toolkit

We’re awarding up to $1 million to organizations working to build a better regional food system – help us spread the word!

Hopefully you received our recent announcement about the 2023 New England Food Vision Prize! As partners, past winners, and friends, we’d appreciate your support in sharing this announcement with your networks so that we can support additional K-12 districts and higher education institutions in their efforts to advance our shared goal of producing at least 50% of New England’s own food by 2060. 

We welcome your creativity in sharing this with your networks but if you would find sample posts and language helpful, you can find that below.  

Thank you for your support! 


Link & Hashtag

2023 Prize Link: kendall.org/fvp-2023

Suggested Hashtag: #NEFoodVision 


Sample Social Posts & Graphics

Facebook

The New England Food Vision Prize is back! Are you working to increase access to regionally produced food in school kitchens and campus dining halls here in New England? The Prize program supports ideas that result in higher procurement of regional food by educational institutions, more regional food in school kitchens and student meals, and increased demand for regional food by students and their families. Gather your partners and see if your ideas are a fit! 

Learn more: kendall.org/fvp-2023 #NEFoodVision 

LinkedIn

The New England Food Vision Prize is back! Are you working to increase access to regionally produced food in school kitchens and campus dining halls here in New England? The Prize program supports ideas that result in higher procurement of regional food by educational institutions, more regional food in school kitchens and student meals, and increased demand for regional food by students and their families. Gather your partners and see if your ideas are a fit! 

Learn more: kendall.org/fvp-2023 #NEFoodVision 

Instagram

The New England Food Vision Prize is back! Are you working to increase access to regionally produced food in school kitchens and campus dining halls here in New England? The Prize program supports ideas that result in higher procurement of regional food by educational institutions, more regional food in school kitchens and student meals, and increased demand for regional food by students and their families. Gather your partners and see if your ideas are a fit! Visit kendall.org/fvp-2023 to learn more. #NEFoodVision 

Twitter

The New England Food Vision Prize is back! Are you working to increase access to regionally produced food in school kitchens and campus dining halls here in New England? Gather your partners and see if your ideas are a fit! Learn more: kendall.org/fvp-2023 #NEFoodVision


Tips on Sharing

  • “Pin” posts to top of Twitter & Facebook feeds. 
  • Follow #NEFoodVision.
  • Tag relevant users & influencers in your field/community. (Hey, look at this cool thing we did!)  
  • Does your org use a platform other than Facebook, Twitter, or Instagram? Post there, too! 
  • If you have an email newsletter, consider announcing there and linking to kendall.org/fvp-2023
  • Consider posting on your website and link to kendall.org/fvp-2023.  

2023 Prize Logo


Boilerplate Language About the Prize

The New England Food Vision Prize from the Henry P. Kendall Foundation is designed to accelerate progress towards the New England Food Vision, a regional goal to produce at least 50% of New England’s own food by 2060, while supporting healthy food for all, sustainable farming and fishing, and creating thriving communities. One high-leverage strategy to accelerate the region towards this goal is to unlock the market power of large food purchasers, like educational institutions and school districts. The Prize is designed to support ideas that result in higher procurement of regional food by institutions, more regional food in school kitchens and student meals, and increased demand for regional food by students and their families. Interested? Learn more at kendall.org/fvp-2023.


Any questions? Feel free to contact Beth Zschau (Program Officer) at bzschau@kendall.org